AEG

AEG Employee Engagement, Supplier Diversity, Talent Development, and GV Black are thrilled to partner with Michelle K. Hanabusa, Founder and Designer, UPRISERS, for our 2024 Employee Swag. UPRISERS is a female-founded lifestyle brand and story-driven platform dedicated to sustainable design.

Our 2024 AEG x UPRISERS Employee Swag includes a drop-shoulder t-shirt and a denim tote.

The t-shirt features a “since ’95” design, referencing the year Mr. Anschutz bought the LA Kings and AEG was founded. This design is overlaid on a list of cities and communities where AEG has a venue or presence. The stars on the front pay homage to our classic AEG logo.

The denim totes are crafted using UPRS 2.0, an upcycling model that utilizes existing materials to create new designs blending cultures, communities, and materials. The stitched "AEG" letters are from the same roll of denim as the bags themselves and the UPRISERS logos on the handle are laser-etched using a zero-water technique, part of UPRISERS’ ongoing effort to utilize new technologies and sustainable techniques in order to help our planet. 

This year’s swag honors AEG’s history and reinforces our commitment to diverse suppliers, small businesses, and a sustainable future.